The follower nobody wants
Google is going to stop watching us as we browse the internet. The change matters for advertising, but it is still too early to know whether it is a good or a bad measure for users’ privacy.
Google surprised us this week by announcing significant changes for digital privacy.
The company says it will stop selling advertising based on our search history, and plans to stop tracking our behaviour as we move from site to site.
Read the full article in Portuguese
AI translation from the Portuguese. First published in ECO on 5 March 2021.